http://www.dystel.com/blog/2010/05/creative-marketing/ Mon, 26 Jun 2017 15:15:14 +0000 hourly 1 http://wordpress.org/?v=4.2.15 http://www.dystel.com/blog/2010/05/creative-marketing/comment-page-1/#comment-17985 Wed, 26 May 2010 22:07:04 +0000 http://032453b.netsolhost.com/blog/2010/05/creative-marketing/#comment-17985 Personally, I think it's a bit sad that authors need (or think they need) to go this route.

]]> http://www.dystel.com/blog/2010/05/creative-marketing/comment-page-1/#comment-17981 Wed, 26 May 2010 19:48:19 +0000 http://032453b.netsolhost.com/blog/2010/05/creative-marketing/#comment-17981 Always love the marketing posts. Thanks.

]]> http://www.dystel.com/blog/2010/05/creative-marketing/comment-page-1/#comment-17975 Wed, 26 May 2010 15:47:00 +0000 http://032453b.netsolhost.com/blog/2010/05/creative-marketing/#comment-17975 Junie B Jones! I stinking love those books and laughed out loud while reading them to my daughter. Sounds much cooler than the other tactic!Enjoy!

]]> http://www.dystel.com/blog/2010/05/creative-marketing/comment-page-1/#comment-17971 Wed, 26 May 2010 14:28:19 +0000 http://032453b.netsolhost.com/blog/2010/05/creative-marketing/#comment-17971 I'm not sure how I feel about this. Yes, it's a creative marketing tool, but I feel like it's cheating word of mouth. If someone of the street recommended me this book, and then I saw the video/article I probably wouldn't buy it. Why? Because she's an actress, and she most likely didn't read the novel. That makes her recommendation void and I would feel a little cheated in the whole deal. I can't quite explain why, but this rubs me the wrong way. A lot.

]]>