Comments on: Stacey Glick chats about publicity (and the lack thereof)

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By: Lisa

Lisa — Tue, 18 Nov 2008 00:41:00 +0000

Jeff has done a remarkable job of finding a very unique angle for promotion and has also shown the real payoff that is possible if an author is willing to be an active participant in the marketing (and not just the writing) of a book.

As a freelance writer, I routinely profile authors for a regional magazine, and I will say that not all publicists are made from the same cloth. So authors should – whenever possible – go by word-of-mouth recommendations to make sure their publicist actually performs and does more than the routine tired press releases.

I have had publicists take weeks to get me a press copy of a book I am supposed to review – on deadline – and others who failed to return repeated phone calls. On the other side, some publicists go so far as work as an itermediary, setting up interview locales and times and then following up to see if I need additional information. Of course, once I am on their email list, they continue to spam me for months about upcoming events. – smile-

By: Joseph John

Joseph John — Sat, 12 Jul 2008 20:31:00 +0000

I really had no idea that publishers put forth so little effort in helping to promote and advertise their fledgling authors. Thank you so much for your timely advice. If I am fortunate enough to get my own novel picked up by a publisher, I will definitely look into hiring an outside publicist.

I used the information that you provided in this post on my own blog. I offered up a link back to you, of course.

Thanks again.

By: lisaalber

lisaalber — Sun, 11 May 2008 22:39:00 +0000

Adina is currently shopping my novel around. Meanwhile, I, too, would love to read a blog about publicity for novelists.

I've spoken to Susan Wiggs and Lisa Jackson about this topic. They both used outside publicists to huge success. I'm all for it, but what are the special considerations and strategies for us fictioneers?

Thank you.

By: lisaalber

lisaalber — Sun, 11 May 2008 22:38:00 +0000

By: Anonymous

Anonymous — Wed, 07 May 2008 14:40:00 +0000

Yes, please more about fiction and publicity! I'm pitching a novel with a somewhat unique setting, and have thought that perhaps touring with that in mind would be a novel (ha ha ha) approach. Is this something to bring to the agent's table, or more for when he/she is selling it to a house?

I'd really appreciate a post on this topic for fiction writers.

By: Mary Witzl

Mary Witzl — Wed, 07 May 2008 10:36:00 +0000

What a great idea — writing a book that celebrates economy instead of hyping up the lifestyles of the rich and famous. I’d go right out and buy this book myself if I weren’t already an accomplished cheapskate.

By: Nicole

Nicole — Tue, 06 May 2008 21:14:00 +0000

Loved this post, Stacey, and I do think it’s fairly common knowledge that aspiring authors should prepare for minimal publicity dough from publishers.

Of course, I’m very interested in hearing more about the fiction side of this story, too.

By: kathie

kathie — Tue, 06 May 2008 20:40:00 +0000

Hey Stacey, that’s a facinating case. I think once the hard work of writing has been done, a little luck is needed and then more hard work in marketing (or, I guess, the marketing needs to be underway the entire time). Congrats to you and Yeager on the next Cheapskate book. Did you get to meet Matt Lauer, too? Now there’s a reward.