Last week, I got a submission over the transom for a YA novel. The query was well structured, a sample was attached, and while it wasn’t for me, I did appreciate that the author took the time to research and follow our submission guidelines. End of story, until a few days later I got another email from the same author—turns out her son was a very close friend of my sister from college, and could I help her out with suggestions for other agents who might want to take a look?
Well, of course I’d be happy to help—but why didn’t she make the connection in the first place? Yes, it was a couple of degrees of separation, but I think if she’d dug just a little bit deeper, she would have connected me to my sister, and then she could have included that connection in her original query. And with that, while I still wouldn’t have taken on her project, I might have written her a personal note when I responded, or offered some editorial advice, rather than sending my form rejection.
The point is, connections are a major part of the publishing game. It’s why I stress to authors at every conference I attend that if they’re going to submit to me, make sure they reference meeting me or hearing me talk at that conference. And thanks to Facebook, Instagram, Twitter, Linkedin, etc., making those connections has never been easier.
If you really need further proof of the power of connections, go back and watch the MAD MEN finale again—or stop reading if you haven’t (SPOILER ALERT). For me, the most gratifying wrap-up by far was for Joan’s success in her new business—which is based, as they stress several times, on her Rolodex, i.e., her connections. Yes, it’s fictional and set 45 years ago, but the power of connection endure; after all, the job of a literary agent at root is to connect authors with publishers…
So while we always encourage authors to do their homework before submitting and check out the website, submission guidelines, etc., I’d urge you to go the extra mile and look for a more personal connection as well. Look around on-line, ask your friends and family if they know anyone in the publishing industry, check your college’s alumni listings—even the wedding listings in the Times can suggest a contact. Sure, at the end of the day it’s the work that matters, but that common link definitely helps get your foot in the door. And who knows where that connection might lead in the future?