Handselling tips

While I was researching last week’s blog post, I came across this not-so-recent piece from Writer’s Digest that I thought was worth sharing for those of you published authors out there, and those of you who aspire to be published and want to read some basic, but valuable, advice from an author not entirely comfortable in the sales side of writing books. I just started selling Girl Scout cookies with my kindergartener, so I love her anecdote about those memories. I’m glad we have a big family and were able to sell 28 boxes without any handselling at all!

I heard from some people when I posted about tips on blogging who didn’t feel great about putting themselves out there in that way. It sort of goes against the grain of what many writers enjoy about writing—it’s a solitary pursuit. I totally get that, and it’s part of the reason I left acting so many years ago and became a book agent, so I could be behind the scenes! But in this market, it’s still about having the right combination of elements, not only to get published, but to be published successfully. Things like being personable, outgoing, creative, and willing to engage with your audience can and will make a difference, no matter what stage of the publishing game you are at. So I hope there’s some advice here that you’ll find worthwhile, and if you have any other tricks of the trade to share on this topic, please pass them on.

2 Responses to Handselling tips

  1. Kaitlyne says:

    If you have a box of Lemonades I’ll buy them from you. So not kidding. They’re my absolute favorite and the local troops aren’t selling them!

  2. Ryan Field says:

    I spent five years interviewing personal bloggers for a large blogging directory. I watched them, got to know them, and I’m still in touch with a few long time bloggers to this day. The most successful bloggers were honest bloggers.

    I didn’t start my own blog until three years ago. I did it with the idea that I’d have fun with it. I think the main thing is to keep it real. I read blog posts by authors all the time and I catch them in lies constantly. Most of the lies are harmless. But they are also stupid and it dimishes the author’s credibility. In other words, when blogging write about what you know. Don’t pretend to be someone you aren’t. There’s already too much anonymity on the web, to the point where anonymity is becoming so cliche it’s boring and no one cares.

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