One of the more frustrating things about our work these days is trying to convince certain authors of the need for establishing a presence on Facebook, Twitter, etc. Some of them claim that they can’t possibly do this, as it would prevent them from meeting their deadlines. Some tell us they’re too old to learn new tricks and they’d rather leave that newfangled stuff to the kids…who don’t read anyway. Others get on a very high horse and lecture us about the death of culture these sites represent and chasten us for asking them to prostitute themselves.
Then, there are those adventurous souls who are game to try anything that will broaden their readership, allow them to connect to their fans, and sell books! So, it was with great delight that I read this piece by Margaret Atwood–whose literary bona fides are hard to challenge and who could comfortably rest on her mountain of laurels at this stage of her career–about the pleasures of tweeting.
What it boils down to is “communication,” isn’t it?